TDB Play | Studio Asterisk

We run your content engine

Studio Asteriks is the full-service production powerhouse behind TDB Play. We design formats, build sets, broadcast live events, and manage monthly video publishing - keeping your brand constantly connected to modern culture.

Our clients

Red Bull
Durex
Ogilvy
PlayStation
Acer
Philips
Storio
Red Bull
Durex
Ogilvy
PlayStation
Acer
Philips
Storio
GI
360
Dnevnik
Alternativata
DevBG
Ratio
GI
360
Dnevnik
Alternativata
DevBG
Ratio

From corporate founder series to live tournament broadcasts, we create recurring video formats that keep your channels active and improve your core business metrics.

HOW THE ENGINE WORKS

Plan Strategy

Plan

Strong content starts before cameras roll.

This is where content turns into ROI. Before a single camera turns on, we align the entire show concept with your commercial goals. Whether you bring us a full creative brief or a high-level target, we map out the strategy, write the scripts, and build an air-tight run-of-show.

Capabilities

Show strategy, format design, scriptwriting, run-of-show production, host & talent casting, set design, technical pre-vis, shooting schedules.

Shoot Production

Shoot

Studio, event or on location - we handle the execution.

Frictionless production, anywhere you need it. We handle all technical and creative execution so your team never has to stress over logistics. We roll out in our Sofia studio, build sets in your office, or deploy live multi-camera units at your main event.

Capabilities

Studio tapings, on-site shoots, event production, broadcast-grade streaming, multi-cam direction, pro audio/lighting, on-set management.

Repurpose Content

Repurpose

Maximize the mileage of every single shoot day.

We break down raw broadcast feeds and studio sessions into a massive asset library. One day of filming powers your entire content calendar.

Capabilities

Full-length episode edits, event recaps, social media clips, YouTube versions, LinkedIn cuts, custom subtitles, motion graphics, sound mixing, color grading, multi-platform formatting.

Analyze & Adjust

Analyze & Adjust

Content is an ongoing investment, not a one-off transaction.

We track performance metrics across your releases to see what clicks with your audience, continually refining script structures and visual formats to compound your results over time.

Capabilities

Performance tracking, retention analysis, format optimization, strategy reviews, script adjustments, distribution tactics.

MONTHLY VIDEO CONTENT

Built for brands and marketing teams that need a consistent video pipeline without the overhead of an internal media team. Studio Asteriks plugs directly into your workflow as a dedicated production partner — leading monthly strategy, shoots, editing, and distribution.

Tier 01

Production

€1,970/month

"You have the plan. We make it real."

You bring

Your strategy, content calendar, episode outlines, guests, and posting schedule.

Production & Post
  • 1 show - single content format (4 long-form episodes/mo)
  • 2 shooting days (up to 4h each)
  • Multi-camera video + audio recording
  • On-set direction & producing
  • Full post-production: edit, color grade, audio mix & master
  • Short-form clips based on your guidance
  • Subtitles & branding overlay on all clips
  • Raw transcriptions
  • Platform-ready file delivery
Not Included
  • Thumbnail design
  • Content planning or calendars
  • Format or show design
  • Guest coordination
  • Written content (blogs, social copy)
  • Strategy or performance tracking
Tier 03

Strategic

€7,970/month

"You want content. We tell you what to make, why, and then we make it."

You bring

The desire to create content - nothing else. We are your full external content partner.

Everything in Creative, Plus
  • Audience research & persona development
  • Competitive content audit (gaps & opportunities)
  • Content positioning & differentiation strategy
  • Channel strategy: platforms, cadence, distribution
  • KPI framework & performance benchmarks
  • Brand voice & messaging guidelines
  • Monthly content calendar: topics, angles, hooks
  • Episode briefs: outlines & talking points
  • Guest coordination & outreach documents
Strategic Management
  • Monthly performance review with data
  • Quarterly half-day strategy workshop
  • Format iteration based on performance
  • Content pivot recommendations
  • Dedicated account manager & priority scheduling
Feature Breakdown
Production
Strategic
Production Scope
Shows (content formats)
1 show
1 show
Episodes / month
4 long-form
4 long-form
Shooting days
2 (up to 4h each)
2 (up to 4h each)
Multi-camera video + audio
✓
✓
On-set direction
✓
✓
Full post-production
✓
✓
Thumbnails
—
✓
Transcriptions
Raw
Raw + written outputs
Short-Form Clips
Clips
Based on guidance
Based on guidance
Subtitles & branding
✓
✓
Creative Development
Format design & show concept
—
✓
Show bible (name, identity, structure)
—
✓
Planning sessions (2 × 60 min / month)
—
✓
Written Outputs
Blog post drafts
—
✓
Social media captions
—
✓
Newsletter snippets
—
✓
Quote cards
—
✓
Strategic Management
Audience research & personas
—
✓
Competitive content audit
—
✓
Content positioning & differentiation
—
✓
Channel strategy
—
✓
KPI framework & benchmarks
—
✓
Brand voice & messaging guidelines
—
✓
Monthly content calendar
—
✓
Episode briefs & talking points
—
✓
Guest coordination & logistics
—
✓
Monthly performance review
—
✓
Quarterly strategy workshop
—
✓
Service Level Agreements
Minimum commitment
3 months
Monthly
Revision rounds
1
3
Long-form turnaround
7 days
5 days
Clips turnaround
5 days
48 hours
Dedicated account manager
—
✓
Priority scheduling
—
✓

Available Add-Ons (Any Package)

Extra shooting day - priced separately
Additional show - second content format (+4 episodes)
On-location shoot - at client office or venue
Livestream production - real-time broadcast
Event coverage - conferences & launches
Media training - on-camera confidence coaching
Brand development - visual identity & strategy

OTHER SERVICES

One time shoots

Full-scale video production in central Sofia

Some projects are one shoot: an executive interview, a product film, an event taping. We run those with the same crew and standard as our monthly shows, in our studio in central Sofia or on location. Book the stage and crew and run it yourself, or hand us everything from script to final cut.

Best for
Interviews Panel Shows Product Explainers Employer Branding Event Tapings Livestreams Green Screen Content

Discover more TDB Play services

GET IN TOUCH AND STAY IN TOUCH

Got an idea, a brief,
or just a “what if”?

You do not need a finished campaign plan to talk to us. Tell us what you are trying to solve - a launch, an audience, a brand challenge, an event, a creator idea or something still half-formed —-and we'll help shape the right gaming approach.

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